A livestreamed music show built for the way the next generation discovers music: in real time, through creators and communities.
Who’s Next is
1 · For artistsNew route of discovery
2 · For fansActive participation in discovery
3 · For brandsAdvertise directly in culture
Simply put:
America’s Got Talent for the internet era
30 consecutive days, broadcast live from New York.
Cosmos Demos won the first season and received $10,000. His winning song earned a co-sign from Tyler, the Creator.
Collaborations spanning Demi Lovato, PinkPantheress and James Blake.
Brand partnerships with Spotify, JD Sports and Bowers & Wilkins.
1. SubmitArtists submit their music.
2. Listen liveWe play it, react to it and talk with the artist live.
3. VoteThe audience decides if the artist moves to the next round.
4. DistributeEvery moment is clipped and distributed across social media.
Four days a week. Live in Berlin and on Twitch.
Launch the next generation of artists.
Become the internet’s defining music tastemaker.
Build a global touring franchise and discovery network connecting artists, audiences and partners.